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The Business [clear filter]
Wednesday, October 16
 

11:20am

Chairman’s introduction - Emma Robertson, Transform
Speaker: Emma Robertson, Transform

Speakers
avatar for Emma Robertson

Emma Robertson

Managing Director, Transform


Wednesday October 16, 2013 11:20am - 11:20am
The Business Novotel London West 1 Shortlands, London W6 8DR

11:20am

Stream Keynote: Stop sending email messages… start sending multichannel messages that matter
Please don't get us wrong - email is, and should be a pivotal part of all effective revenue driving marketing strategies. But what really gains results is the delivery of the right message at the right time via the right channel. What would the return be if you combined multichannel to create campaign messages that matter?

In this session we will cover multichannel tracking, how to easily analyse 'big' behavioural data and how to automatically output the right communication via the best channel, whether that be web, email, direct mail, social media, etc.

Key Learning Points include:

Track - easily track multiple channels (web, email, social, SMS, store, location)
Analyse - automatically analyse & process behavioural data
Communicate - automatically output the right communication via the best channel

Speaker: John Watton, Senior Director – Marketing EMEA, Silverpop

Speakers
avatar for John Watton

John Watton

Senior Director Marketing EMEA, Silverpop


Wednesday October 16, 2013 11:20am - 11:50am
The Business Novotel London West 1 Shortlands, London W6 8DR

11:55am

Risks and opportunities in the global economy

UK retailers are expanding overseas against a backdrop of uncertainty in the global economy. The risks remain substantial, particularly with the transition of US monetary policy, structural imbalances in China, the substantial challenges of the Eurozone, and continued political upheaval throughout the Middle East. Warwick Knowles will share insight from across the regional markets, highlighting key risks for the global economy and what this means to retailers, consumers and ecommerce growth in the UK and overseas.


Speakers
DW

Dr Warwick Knowles

Deputy Chief Economist, Dun & Bradstreet


Wednesday October 16, 2013 11:55am - 12:20pm
The Business Novotel London West 1 Shortlands, London W6 8DR

12:30pm

Simplifying the interfaces to close the sale
Does it matter which channel the customer uses to make their purchase? No, but the interface and checkout process need to be simple to use and not be a barrier to anyone using them, be that online, on a phone, tablet or in store. The same is true for interfaces used by staff to close the sale in store. Shivani Tejuja shares the learnings from New Look on customer engagement and experience across touchpoints and how technology interfaces are helping staff to close the sale in store.

Speaker: Shivani Tejuja, eCommerce & Multichannel Director, New Look

Speakers
avatar for Shivani Tejuja

Shivani Tejuja

eCommerce & Multichannel Director, New Look


Wednesday October 16, 2013 12:30pm - 1:00pm
The Business Novotel London West 1 Shortlands, London W6 8DR

2:00pm

Stream Keynote: Delivering customers individual ordering expectations
Omni-channel retail increasingly requires that retailers are able to match how their customers wish to engage and do business with them. Customers wish to place orders to whom they want , when they want, where they want, how they want – all within a single order. This session will look at the challenges Hotel Chocolat faced to deliver international customer expectations and create competitive advantage using flexible delivery options (e.g. pre-order, click ‘n collect, split deliveries) that pose complex issues around tax, promotions and gifting.

Speakers:
Matthew Keys, Digital Marketing Manager, Hotel Chocolat
James Candy, Business Development Director, Red Technology

Speakers
avatar for James Candy

James Candy

Business Development Director, Red Technology
avatar for Matthew Keys

Matthew Keys

Digital Marketing Manager, Hotel Chocolat


Wednesday October 16, 2013 2:00pm - 2:30pm
The Business Novotel London West 1 Shortlands, London W6 8DR

2:35pm

Panel Discussion – International
Online sales generated by UK retailers from international markets are expected to soar sevenfold by 2020 to £28bn from its current level of £4bn as international growth in online sales outpaces domestic growth. Hear from the experiences of the panel and join in the discussion on what, how, why and where retailers are gaining.

Panelists include:

Donna Chen, Group Strategy - International Online Development, Alliance Boots
Jan Mehmet, Global Ecommerce Director, FitFlop
Rob Jennings, Ecommerce Director, Mamas and Papas
Ray Fowler, Executive Director Advisory Services CIS Retail, Ernst & Young

Speakers
avatar for Donna Chen

Donna Chen

Group Strategy - International Online Development, Alliance Boots
avatar for Ray Fowler

Ray Fowler

Executive Director Advisory Services CIS Retail, Ernst & Young Russia
avatar for Rob Jennings

Rob Jennings

Ecommerce Director, Mamas and Papas
avatar for Jan Mehmet

Jan Mehmet

Global Digital Director, Jack Wills


Wednesday October 16, 2013 2:35pm - 3:15pm
The Business Novotel London West 1 Shortlands, London W6 8DR

3:55pm

Simplifying IT for omnichannel
Omnichannel encompasses every product, shopper and touchpoint while enabling order, pay, pick up, delivery and return wherever and
whenever the customer chooses. Add in extreme weather conditions and different times zones and the situation becomes more complex. Hear how M.video is turning complexity into leading omnichannel IT to stay ahead of Russian etailers and new entrants to this growing ecommerce market.

Speaker: Chris Mangham, IT Director, M.Video.ru

Speakers
avatar for Chris Mangham

Chris Mangham

IT Director, M.Video.ru


Wednesday October 16, 2013 3:55pm - 4:25pm
The Business Novotel London West 1 Shortlands, London W6 8DR

4:30pm

Closing keynote: Challenging the future, a retail perspective
Having heard best practice for today’s retailing, asked questions, debated and networked, the closing keynote will stimulate and challenge ideas on retailing tomorrow and raise issues on what will be best practice and common practice in coming years.

Speaker: Tanya Lawler, Vice President, UK Trading eBay

Speakers
avatar for Tanya Lawler

Tanya Lawler

Vice President UK Trading, eBay


Wednesday October 16, 2013 4:30pm - 5:00pm
The Business Novotel London West 1 Shortlands, London W6 8DR